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Well it looks like there were a just a few problems with South Carolina’s biggest tourism investment in the last few years. The Hard Rock theme park that opened up just a wee bit outside of Myrtle Beach on June 2, 2008 has closed it’s doors and filed for bankruptcy on Sept, 25th 2008. I think that may be a record for shortest run for a major theme park if you want to call a mere 55 acre theme park major. Yeah I didn’t think so, me neither. Anyway the Hard Rock Park which cost somewhere in the stratosphere of $400 million dollars really could not have opened at a worse time in terms of the global economy.
There were other things a mis as this park opened up this past year and tried to get off the ground. Let’s start with the price of the park being set at an astounding $50 for anyone over the age of 3 years old, $50 bucks for a first year park - holy cow! The park never had enough money to get it going with a marketing campaign that was less than stellar and an economy that leveled investors. The park really never had a chance as globally tourism took a big nosedive this year.
The one thing that may have really hurt this park even if the economies were different and tourism was on track this year. Is the back story as to how this park came to be and historic Pavilion that was torn down with the new Hard Rock Park built to take it’s place.
The Pavilion was a fixture of Myrtle Beach that had been there for 58 years, entertaining generations of families every year. It was by far the number one attraction for families that came to Myrtle Beach every summer with the perfect location of being 1 block from the beach. I think it is pretty obvious to the millions of people that attended Myrtle Beach every year that it just would not be the same with out the old Pavilion there and this new Hard Rock Park which is miles from the beach by the way could not hold a candle to the Pavilion. The investors in the Hard Rock Park have stated that they hope to emerge from bankruptcy in 2009 and reopen the park. I say to all those people and corporations that were in control and enforced this terrible act upon the Pavilion a historic landmark. Save your money, give it and beware of the ghost of the Pavilion! The Pavilion was closed on 09/24/2006 for the final time and coincidentally the new park was closed just 2 years and 1 day later today on 09/25/2008. Please share your opinions about these Myrtle Beach parks both old and new and thanks for reading.
3 Comments
That’s what happens when NORTHERN INVESTORS mess up a BEAUTIFUL BEACH I called home and grew up at for over 40+ years.
People come to Beach GET GREADY FAST,,, unlike the MYRTLE BEACH PAVILION a FAMILY TRIDITION.
RIP Hard Rock FOREVER. TOO DAMN HIGH NOT REALLY a THEME PARK,,, like Disney, Carowinds, Kings Dominion & BUSH GARDENS,,, these are THEMED PARKS not RIPPED OFF PHONEY look alike.
Larry Lanning
Retired Pro Wrestler
NWA/WWWF from
MBSC
@Larry Lanning aka Nikolii Koloff -
I have read alot of that very same sentiment in a lot of forums. The last report i read also indicated that it was not looking good for any chance of a revival in 2009. so it may truly be R.I.P 2008 for the Hard Rock.
The Pavilion was an historic treasure and the heart of Myrtle Beach. I will never patronize another Burroughs and Chapin business. I hope they go bankrupt.
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